The Digital Vibes

Web tracking: Alexa
June 18, 2008, 11:34 am
Filed under: Online presence | Tags: ,

For those who have yet to create their arsenal of web tracking tools, this post will get you started.

Let’s start with Alexa has a vast database of information about sites that includes statistics, related links and more. To access information about a website, including a site overview, traffic details and related links – simply type the URL of any site into the Alexa Search box. You can also compare a website’s traffic against that of its competitors like I’ve done with Google, Yahoo and MSN below.

Also check out the Global Top 500 sites and the Country Top 100 sites to know the most popular websites in the world and also in your target market. This will help you identify which websites you should invest your dollars and efforts in.